Bosch servicing was founded in Hamburg in 1921 for Bosch products needing repair. In 1971, it was repositioned as a "specialist for electrical and electronic Bosch systems", with the well-known yellow and red logo. Ten years later, cars were included into the range of services. By 1980, Bosch servicing was a "specialist for electric and electronic automotive systems".
And by 1990, Bosch Service had become an all-round automotive service provider with a full range of car services. Today, there are over 1,000 Bosch Service garages all over the world. The traditional yellow and red has been replaced by a modern white, blue, petrol and red concept.